David A. Asch

David A. Asch, MD, MBA

  • Titles:
  • Senior Vice Dean for Strategic Initiatives, Perelman School of Medicine
  • Professor of Medicine - Perelman School of Medicine
  • Professor of Health Care Management and of Operations, Information and Decisions at the Wharton School
  • Professor of Medical Ethics & Health Policy
  • Education:
  • The Wharton School, University of Pennsylvania, MBA
  • Cornell University Medical College, MD
  • Harvard College, AB, Philosophy

David Asch is the Senior Vice Dean for Strategic Initiatives at the Perelman School of Medicine. Previously, he served as the Executive Director of the Penn Medicine Center for Health Care Innovation. His research aims to understand and improve how physicians and patients make medical choices, including the adoption of new pharmaceuticals or medical technologies, the purchase of insurance, and personal health behaviors. His research combines elements of economic analysis with psychological theory and marketing in the field now called behavioral economics. He is the author of more than 250 published papers.

He teaches health policy at the Wharton School and he practices internal medicine at the Philadelphia Veterans Affairs Medical Center, where he created and from 2001 to 2012 directed the Center for Health Equity Research and Promotion—the Department of Veterans Affairs’ national center to support vulnerable populations and reduce racial disparities. He created and from 2001 to 2014 directed the RWJF Health & Society Scholars Program at the University of Pennsylvania.  From 1998 to 2012 he was Executive Director of the Leonard Davis Institute of Health Economics.

Dr. Asch has received best paper of the year awards from the Society for Medical Decision Making, the Society of General Internal Medicine, the American Risk and Insurance Association, the British Medical Journal, and the American Journal of Public Health.  Dr. Asch received the Alice Hersh New Investigator Award from AcademyHealth (1997), the Outstanding Investigator Award from the American Federation for Medical Research (1999), the Research Mentorship Award from the Society of General Internal Medicine (2004), the VA Under Secretary’s Award for Outstanding Achievement in Health Services Research (2008), the Alpha Omega Alpha Robert J. Glaser Distinguished Teacher Award from the Association of American Medical Colleges (2009), and the John M. Eisenberg National Award for Career Achievement in Research from the Society of General Internal Medicine (2010). He is an elected member of the Association of American Physicians and the National Academy of Medicine (formerly, Institute of Medicine).

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